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Anime

Anime is a Japanese cartoon form targeted at children. Because anime crosses boundaries of video games, television, movies, and books (comic), we shall consider it as a separate category. As shown below, perhaps the most recognizable feature of anime is the big-eyed little girls and the fighting little boys. Japanese parents are concerned about anime's antisocial heroes and its depiction of violence, but to keep peace they reluctantly buy anime for their children (Khattak 2007). In the United States, the mass media aimed at children often depict violence-so, with its cute characters, anime is unlikely to bother U.S. parents. Anime's depiction of active, dominant little boys and submissive little girls leads to the question, of course, of what gender lessons it is giving children.

Caption: Anime is increasing in popularity - cartoons and comics aimed at children and pornography targeted to adults. Its gender messages, especially those directed to children, are yet to be explored.

Essentials of Sociology, 8th edition, James M Henslin.
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